Privacy Policy — Fashionalista.com
Last updated: 20.08.2026
1. Data Controller
The data controller for personal data collected through fashionalista.com (the "Site") is:
Przemysław Esik Contact email: przemek.esik@gmail.com
For any matters related to the protection of your personal data, you can reach us at the email address above.
2. What Data We Collect
2.1 Data collected automatically
When you use the Site, the following data is automatically collected via server logs and your browser:
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IP address,
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browser type and version,
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operating system,
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date and time of visit,
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pages visited,
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device information (type, screen resolution).
2.2 Data we do not collect
Fashionalista does not require an account or login. We do not collect personal details such as your name or email address through the outfit-matching tool itself, unless you voluntarily contact us by email or through a contact form (if one is made available).
3. Cookies
The Site uses cookies and similar technologies for the following purposes:
Cookie type
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Purpose
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Legal basis
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Necessary
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Ensuring the basic functioning of the Site
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Legitimate interest (Art. 6(1)(f) GDPR)
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Analytics
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Visit statistics and traffic analysis (Google Analytics)
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Your consent (Art. 6(1)(a) GDPR)
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Advertising
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Displaying and personalizing ads (Google AdSense)
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Your consent (Art. 6(1)(a) GDPR)
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Analytics and advertising cookies are only set after you provide consent through the consent management tool that appears on your first visit to the Site. You can change your cookie preferences at any time by reopening that consent tool, or through your browser settings.
4. Google Analytics
The Site uses Google Analytics, a web analytics service provided by Google LLC, to help us understand how visitors use the Site (e.g. which pages are visited, how long visitors stay, general geographic region). Google Analytics uses cookies to collect this information. Data collected is processed in an aggregated, statistical form and is only used with your consent. You can learn more about how Google processes this data at Google's Privacy & Terms, and you can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.
5. Google Ads (Google AdSense)
The Site uses Google AdSense to display advertisements. In connection with this, please note that:
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Google and its advertising partners may use cookies (including the DART cookie) and similar technologies (such as web beacons and device identifiers) to serve ads based on your prior visits to this and other websites.
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Cookies allow Google and its partners to serve ads tailored to your interests based on your activity on this Site and other websites.
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You can opt out of personalized advertising by visiting Google Ads Settings.
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You can also manage advertising preferences for multiple companies at once via www.aboutads.info (for users outside the EU) or www.youronlinechoices.eu (for users in the EU).
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For more details on how Google uses data, see How Google uses information from sites or apps that use our services.
If you are located in the European Economic Area, the United Kingdom, or Switzerland, personalized ads are only shown after you provide consent via a certified Consent Management Platform (CMP). If you do not consent, only non-personalized ads will be shown.
6. Recipients of Your Data
Your data may be shared with the following categories of recipients:
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Google LLC (AdSense and Google Analytics services) — as needed to display ads and analyze site statistics,
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cyberFolks — as our hosting provider, on which the Site's data physically resides,
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other parties where disclosure is required by law.
7. International Data Transfers
Some of our partners (in particular Google) may process data on servers located outside the European Economic Area, including in the United States. Where this occurs, the transfer is based on Standard Contractual Clauses approved by the European Commission or another appropriate safeguard ensuring an adequate level of data protection.
8. Data Retention
Automatically collected data (server logs) is retained for no longer than 12 months from the date of collection, unless a longer retention period is required by law. Cookies are stored for the period specified in your browser settings, in the consent tool, or until you delete them.
9. Your Rights
Under the General Data Protection Regulation (GDPR), you have the right to:
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access your personal data,
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rectify (correct) your data,
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erase your data ("the right to be forgotten"),
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restrict processing of your data,
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data portability,
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object to processing,
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withdraw consent at any time (without affecting the lawfulness of processing carried out before withdrawal),
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lodge a complaint with a supervisory authority. If you reside in the EU, you can complain to the data protection authority in your country of residence, place of work, or the place where the alleged infringement occurred. In Poland, the relevant authority is the President of the Personal Data Protection Office (UODO), ul. Stawki 2, 00-193 Warsaw, Poland.
To exercise any of the rights above, please contact us at the email address listed in Section 1.
10. Data Security
The Site uses an SSL certificate, meaning all communication between your browser and our server is encrypted (the address starts with https://). We apply appropriate technical and organizational measures to protect the data we process.
11. Children's Privacy
The Site is not directed at individuals under the age of 16, and we do not knowingly collect personal data from children. If you are a parent or guardian and believe your child has provided us with their data, please contact us so we can remove it.
12. Changes to This Privacy Policy
We reserve the right to make changes to this Privacy Policy. We will notify you of any material changes by posting the updated version on this page along with a new "last updated" date.
13. Contact
If you have questions about this Privacy Policy, please contact us at: przemek.esik@gmail.com